The primary programming is music, which includes a standard rotation based on a combination of standard alternative fare and the CMJ Top 200/Indie/College Radio format, other genre specific shows and free-form shows during the evenings and weekends.
The station also includes talk with The Morning Show and news and weather with periodic updates throughout all programming, as well as The Evening Source news show. Programming also includes over 100 sports broadcasts a year. WVUR Sports broadcasts Valparaiso University sporting events live on the air and on the WVUR online webcast. WVUR also hosts a series of promotional events, including SourceStock in the fall, the annual concert event which has recently headlined large, national acts such as the Plain White T's, Allister, Relient K and The Academy Is.... Numerous giveaways and participation in other school gatherings and events is also a concentration of WVUR.